27-10-2026
Jay-Z has been announced as the featured performer for the 2027 Super Bowl half-time show, scheduled for February 14 at SoFi Stadium in Inglewood, California. The NFL, Apple Music and Roc Nation made the announcement after days of speculation. Roc Nation, Jay-Z’s entertainment company, will executive produce the show, with Hamish Hamilton directing.
The booking marks a change of course for Jay-Z, born Shawn Carter. When Roc Nation first partnered with the NFL in 2019 to advise on and help produce its entertainment presentations, he reportedly told NFL Commissioner Roger Goodell that if the agreement was about Jay-Z performing at the Super Bowl, the discussion could end. Goodell said he had asked Jay-Z to perform whenever the time felt right. Jay-Z described the booking as the culmination of a 30-year musical and cultural journey and said his career’s current run continued to feel like a dream.
The performance will come after Jay-Z’s recent celebration of the 30th anniversary of his debut album, Reasonable Doubt. That series included sold-out concerts at Yankee Stadium and performances in London and Paris, ending with a SoFi Stadium show. Guests across the concerts included Blue Ivy, Scarface, John Legend, DJ Khaled, Dr. Dre, Snoop Dogg, Too $hort, Beyoncé, Rihanna, Eminem and Nas.
The article also highlights Jay-Z’s career and credentials: 25 Grammy wins from 89 nominations, induction into the Songwriters Hall of Fame and Rock & Roll Hall of Fame, and four Emmy awards. His music includes albums such as The Blueprint and The Black Album, and songs including “99 Problems” and “Empire State of Mind.” The announcement follows recent high-profile Super Bowl performances: Bad Bunny’s show earned a record seven Emmys, while Kendrick Lamar’s won for music direction.
Entities: Jay-Z (Shawn Carter), Roc Nation, National Football League (NFL), Apple Music, Super Bowl 2027 half-time show • Tone: neutral • Sentiment: neutral • Intent: inform
27-10-2026
The NFL has announced that Jay-Z will perform at the Super Bowl LXI half-time show on 14 February 2027, near Los Angeles. It will be his first performance at the NFL championship game, despite his company, Roc Nation, having produced the show since 2019 and his involvement in selecting its performers. The announcement has prompted speculation about possible guest appearances, with the NFL noting that Jay-Z’s wife, Beyoncé, is likely to be a prominent name on fans’ wish lists.
Jay-Z, whose real name is Shawn Carter, recently performed two shows at the Los Angeles stadium that will host the Super Bowl. The performances were part of a tour marking the 30th anniversary of his debut album, Reasonable Doubt. Reflecting on his path to the event, he described taking the stage at the Super Bowl as a dream come true and connected the performance to three decades of music, work and cultural influence.
NFL commissioner Roger Goodell said he was excited for audiences worldwide to experience Jay-Z’s artistry and cultural impact. Goodell added that when the NFL first partnered with Roc Nation to produce the half-time show, he had asked that Jay-Z eventually perform himself, whenever he felt the timing was right.
The half-time show attracts a global audience alongside the tens of millions of people in the United States who watch the game. Jay-Z follows recent performers including Bad Bunny, Kendrick Lamar, Usher, Rihanna and The Weeknd. Kendrick Lamar’s 2025 performance was the most-watched Super Bowl half-time show in history and received an Emmy for outstanding music direction. Jay-Z’s honours include 25 Grammy Awards, induction into the Songwriters Hall of Fame as its first rapper, and induction into the Rock and Roll Hall of Fame in 2021.
Entities: Jay-Z (Shawn Carter), Beyoncé, Roc Nation, National Football League (NFL), Roger Goodell • Tone: neutral • Sentiment: positive • Intent: inform
27-10-2026
Jay-Z will headline the Apple Music Super Bowl LXI Halftime Show at SoFi Stadium in Inglewood, California, on February 14, 2027. The performance will coincide with his “Jay-Z 30” anniversary celebrations, marking 30 years since the release of his debut album, *Reasonable Doubt*, and 25 years since *The Blueprint*. In a statement, the rapper described reaching the Super Bowl stage as a dream come true after three decades of music, work and cultural influence.
The appearance follows Jay-Z’s recent series of anniversary concerts, including three sold-out shows at Yankee Stadium and performances in Philadelphia, Paris and London. He closed the run with two shows at SoFi Stadium, where guests included Dr Dre, Snoop Dogg, John Legend, DJ Khaled, Scarface, Too Short and his daughter, Blue Ivy Carter. Jay-Z is set to return to the venue for the halftime show.
The announcement also connects the performance to his wife Beyoncé’s Super Bowl history. She headlined the halftime show in 2013, reuniting with Destiny’s Child bandmates Kelly Rowland and Michelle Williams, and appeared as a guest during Coldplay’s 2016 set alongside Bruno Mars.
Jay-Z’s anniversary activities have included *Jay-Z in 8*, an eight-part documentary series in which he discussed songs from his catalogue with producer Rick Rubin. He follows Bad Bunny, whose recent halftime performance celebrated Puerto Rican heritage and featured surprise appearances by Lady Gaga and Ricky Martin. Other recent headliners cited include Kendrick Lamar, Usher, Rihanna and The Weeknd.
Entities: Jay-Z, Beyoncé, Blue Ivy Carter, SoFi Stadium, Inglewood, California • Tone: neutral • Sentiment: positive • Intent: inform